A start-up executive and investor draws on expertise developed at the premier venture capital firm, Andreessen Horowitz, and as an executive at Uber to address how tech’s most successful products have solved the dreaded "cold start problem” - by leve...

The Cold Start Problem

Brought to you by Penguin. A transformative guide to growing any business, from one of Silicon Valley's most esteemed investors. Why do some products take off? And what can we learn from them? The hardest part of launching a product is getting starte...

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